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Successfully founded and managed multiple limited companies including Binmen Recycling Ltd and Fonseca Transport Services. Proven track record in business development, scaling operations from startup to 75+ employees and over 1000 customers.
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Website and mobile app development experience. Coordinated full-stack development projects from concept to App Store deployment. Proficient in HTML5, CSS+SCSS, JavaScript, WordPress, Wix, Webflow, Microsoft Office Suite, App Development, NeoCities development, SEO Optimisation, e-Commerce Websites, Dynamic Storefronts, Google Adwords, Google AdSense, Google Cloud,Multilingual Sites,Payment Services and POS Integration, AI-Content Creation.
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Optimising logistics and business growth by streamlining fleet management, route optimisation, and staff development, while also driving digital transformation through the design and deployment of responsive websites and mobile apps, including e‑commerce platforms, multilingual sites, and dynamic storefronts. I specialise in enhancing online visibility with SEO optimisation, Google Ads campaigns, and AI‑powered content creation, and I bring a proven track record of building strong B2B partnerships with major brands while serving over 1000 private customers. Alongside this, I deliver staff training, payroll execution, and retention strategies to strengthen teams, and I provide hands‑on business consulting to help startups and SMEs scale from launch to sustainable growth.
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Cybersecurity (CompTIA Security+ certified), business strategy, fleet optimization, international operations. Goal: Bridge traditional logistics with modern technology solutions.Goal: Bridge small business with advanced Tech and low cost website creation
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I believe in building businesses with integrity, efficiency, and innovation at the core. My approach combines strategic growth with digital transformation, always prioritising long‑term partnerships, customer trust, and sustainable practices. By empowering teams, optimising operations, and embracing new technologies, I create solutions that deliver real impact for both companies and communities.
I’m a trilingual professional with a diverse background in business management, logistics, and technology. Over the years, I’ve gained valuable experience managing international operations, leading teams, and driving business growth across various sectors. From co-founding My BinMen, an innovative waste collection service, to supporting business development in logistics and wellness, I’ve consistently focused on blending operational efficiency with technology. I’m particularly passionate about tech and its potential to transform business processes. My experience spans website development, app coordination, digital marketing, and even cybersecurity awareness. As I continue to expand my tech skills, I’m eager to join a dynamic team where I can contribute to innovative projects and help businesses thrive through smart technology solutions. Fluent in English, Portuguese, and Afrikaans, I’m excited to explore opportunities in Portugal’s English-speaking sector and work on projects that challenge and inspire me.
Native English, Conversational Portuguese, Fluent Afrikaans
WordPress, Webflow, Wix, HTML5, CSS+SCSS, JavaScript, Microsoft Office Suite, App Development, NeoCities development, SEO Optimisation, e-Commerce Websites, Dynamic Storefronts, Google Adwords, Google AdSense, Google Cloud,Multilingual Sites,Payment Services and POS Integration, AI-Content Creation,
Company formation, operations management, strategic planning, fleet management, route optimization, regulatory compliance, staff training and acquisition, Customer Service: Multi-channel support, client relationship management
Founded Fonseca transport Services Ltd-Company number:10106989 and Co-founded Binmen Recycling Ltd-Company number:10707457, managing fleet of 11 Refrigerated trucks and 2 Waste collection trucks. B2B partnerships with DHL, Tesco, Bull Transport and Drenn Haulage and with over 1000 private waste customers
University of Johannesburg, South Africa | 2012-2014
St Benedict's Catholic Private High School | 2011
Distinctions: Mathematics Literacy, Geography
Binmen Recycling Ltd | 2017 - 2020
Co-founded innovative waste collection service. Developed comprehensive business strategy, managed fleet operations, and secured major client partnerships.
Fonseca Transport Services Ltd | 2016 - 2020
Founded personal service company and refrigerated freight transport. Developed comprehensive business strategy, managed fleet operations, and secured major client partnerships.
SouthWest Driving Services Ltd | 2016-2020
Consulted on matters with regards to route optimisation, staff retention and training, payroll execution, designing new and deploying e-commerce website for truck and van spare parts
Staffline Agency | 2020 - 2022
Full-time HGV driving operations for Tesco logistics network across Wales and South West England
AO.com | 2015 - 2016
Coordinated 70 trucks and 185 drivers, managed KPI reports and compliance records
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